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Consumers find MRP compliance better on ecomm apps than local retail stores: Survey



Consumers find MRP compliance better on ecomm apps than local retail stores: Survey

The ongoing COVID-19 lockdown has brought a drastic change in people’s shopping behavior. While offline retail stores have gained more traction by serving efficiently when compared to e-commerce platforms during the ongoing lockdown, it has also brought to surface the issue of non-compliance in pricing policies by both offline and online platforms.

According to the latest survey by LocalCircles, consumers felt they were overcharged by offline stores that have seen to be profiteering from a surge in demand by charging higher than the MRP of packaged products.

Continue reading Consumers find MRP compliance better on ecomm apps than local retail stores: Survey at Entrackr.



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Written by Aarzoo Mittal

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